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Alexa Toolbar Information

Alexa Toolbar Summary
The toolbar is free and simple to download for anyone using Internet Explorer 5 or later. It is not available for any other browser. Data is collected from your browsing. It is aggregated and no attempt is made to link personally identifiable information such as email address (see alexa privacy below). idRisk employees find the toolbar very useful.

Open in a new Window or Download the Alexa toolbar.                           Open in a new Window or Uninstall (remove) the Alexa toolbar.



Alexa Toolbar Detailed Information
The following are quotes from various parts of Alexa's website
"The first Alexa toolbar was released in 1997. Now, over 10 million downloads later, the Alexa toolbar is global and more popular than ever. Plug this essential tool into your browser and see what the world is talking about."
"Alexa is a new kind of search engine that combines the quality of Google search results with Alexa's site information and community of web surfers"
"Alexa Web Search gives you access to thousands of user reviews and ratings of web sites, plus site statistics and related links. Now, when you search, you can let the experience of other web surfers guide you on your trek through the internet. You will surf smarter and save time for more important things.

Alexa Web Search provides:

  • Search Results -- Google search with added Alexa information helps you to surf smarter.
  • Site Reviews -- Learn what other surfers think of a site, and share your experience by writing your own reviews.
  • Traffic Rankings -- Find out how popular a site is with other users.
  • Related Links -- Where have other surfers gone from here? Follow them to find related sites.
  • Related Categories -- One-click access to a directory of related sites.
  • Contact Information -- Find out who owns the site and see their location and email address. "
"In the Spring of 2002 Alexa partnered with Google and began providing the world's best search. Try it once and you'll see, Alexa helps you find the best sites."


We Use Alexa
idRisk employees inevitably spend much time researching on the web. Since the first researcher found Alexa, it only took a day or two before most people had installed the toolbar.


Alexa Privacy Statement
idRisk have a privacy policy link which is displayed on the bottom of most pages. Clicking on this shows idRisk's policy. Similarly, Alexa have a Open in a new Window or Privacy Policy


Why the Toolbar isn't 'Spyware'
From Alexa's website:-
"Spyware is defined as hidden software that is installed on your computer without your knowledge. It generally collects your personal information for advertising purposes, and provides you with no value in return. If you would like a more complete definition of the term spyware, please see Open in a new Window or http://www.webopedia.com/TERM/s/spyware.html

The Alexa Toolbar is only installed when a user chooses to download it - it is not installed without your knowledge. The Toolbar is not hidden, it is prominently displayed at the top of your browser. In order to fill the Toolbar with relevant information, the URL of the page you're on is transmitted to us and we return related information for that page. We have an easily accessed privacy policy which is presented at the time of download and in the Alexa drop down menu in your toolbar. The Alexa Toolbar can be turned off at any time. Turning the Toolbar off prevents any information from being transmitted to us. Alexa never attempts to identify individual users, and you are not required to enter any personal information to use the Toolbar.

If you feel that the features of the Alexa Toolbar are not of value to you, the Toolbar is easily uninstalled. Click on the down arrow next to the Alexa logo in your Toolbar and select "Uninstall" from the drop down menu."




 

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